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Visual Strategy & Marketing Consultation Services |
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Branding & Corporate Identity Services What is corporate identity? Simply put, it is the physical manifestation of your brand, it's "packaging," the most obvious piece of which is your logo. Since branding is all about how your intended market perceives you, to have a successful brand you need a solid corporate identity created through careful selection of colors, textures and graphic treatment made into one coherent whole that is consistently implemented over time. But even before you develop the outside wrapper for your corporate brand you need to know who and what you represent. MPD offers a full suite of corporate identity services from brand personality discovery and positioning strategy to the nuts and bolts of logo and stationery design, to other less obvious applications of your logo such as signage, business presentations and even in the design of a corporate identity standards guide if you feel you need one. Our daily challenge is to develop complete corporate identity solutions which become much more than simply the sum of their marketing and communications materials. The ultimate goal is to help our clients to forge an image that creates a relationship between them and their intended target audience. Our cross-industy experience positions MPD perfectly to deliver on this challenge. > Branding & Identity Portfolio |
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